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It is safe to say that all e-commerce platforms should feature trendy product offerings, crawlable and mobile-friendly site architecture, and ensuring 24/7 customer service. But above all else, having a strong on-site search could be one of the biggest factors in retaining customers and boosting revenue. The post AI-Powered Search Turns E-Commerce Queries Into Conversions […]
As the New Year rolls in, consumers are strengthening their voices to tell brand marketers how they support can win more of their dollars. Their message is clear: make your purpose about more than corporate profit. The post Consumer Activism Will Steer Brand Focus in 2022 appeared first on E-Commerce Times.
Shopping on social media platforms is growing at a torrid pace -- three times faster than traditional e-commerce platforms. Most of that growth will be driven by Gen Z and millennial shoppers, reported Accenture, which defines social commerce as shopping on a social media platform where a person's entire experience, from discovery to final purchase, […]